APT has expanded its trade sales support team with two new appointments.
Laura Picton (pictured left) has been appointed to the newly created role of trade marketing manager.
She will report to head of marketing, Nicola Cook, and provide dedicated marketing support to APT’s UK sales team and trade stakeholders.
Picton joins APT from the National Pharmacy Association where she was commercial marketing manager. She has also held roles at Park Resorts and Bourne Leisure.
Emma Birkett (pictured right) has been appointed inside sales executive. She joins from Carnival UK where she was business development manager.
Head of sales and commercial, Angela Waite said: “We are delighted to welcome Laura and Emma to our growing team. With the creation of these new dedicated support roles we aim to maximise business expansion from across the UK travel trade.
“These key appointments enable us to provide increased levels of support internally, while also developing trade relationships and enabling commercial growth opportunities for our industry partners.”
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