Barrhead Travel expands marketing team ahead of UK-wide expansion

Barrhead Travel expands marketing team ahead of UK-wide expansion

Barrhead Travel has expanded its marketing department in line with expansion plans across the UK.

The team has been strengthened with new recruits including a digital marketing manager, marketing manager, social media manager and additional marketing and social media executives.

The new additions to the Scottish agency will report to Nesta Gilliland, recently announced as marketing director prior to the company’s take over by Travel Leaders Group.

The agency also wants to recruit digital sales executives,

Gilliland said: “The continued growth of Barrhead Travel is hugely exciting and the marketing team will continue to expand as a result.

“Specifically, we have bolstered our social and digital teams with significant experience in line with our strategy to provide our customers with a full multi-channel offering.

“Timely and relevant customer communications are key and the expansion of our digital and social teams ensures that we are offering our customers more opportunities to communicate with us via their preferred channel and at a time convenient to them.”

The expansion follows a “significant investment” in new design concepts, including a TV campaign which was released to launch turn-of-year sales activity in January.

The Glasgow team supports the entire network across the country, including retail division, Brilliant Travel, a business travel division and co-operative campaigns with key travel partners.

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